Food, Sex, Danger

Susan Weinschenk is a psychologist with a book (Neuro Web Design: What makes them click?) and a website (What Makes Them Click). On the website, she is running a series of articles entitled “100 Things You Should Know About People.”  As of this writing, she’s up to thing number 47: “People Value A Product More Highly If It Is Physically In Front Of Them.”  

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